The Global Ops / A conversation guide

Your U.S. readiness checklist.

Eighteen questions to help you frame the work ahead. Use this to prepare a conversation about your brand, your commercial priorities, and your operation.

Download the PDF ↓

Market & positioning

  • Who is your U.S. customer, and what makes your product relevant to them?
  • Which channels fit your brand, assortment, and starting point?
  • What would meaningful early traction look like?

Commercial planning

  • Have you considered channel costs, fulfillment, and returns in your margin planning?
  • Are your pricing and assortment choices coherent across channels?
  • Who owns commercial decisions and performance review?

Product & presentation

  • Are your product descriptions, imagery, and attributes ready for each channel?
  • Can a buyer understand the collection from your line sheets and lookbook?
  • Are product identifiers, sizes, materials, and care details consistent?

Inventory & fulfillment

  • Who owns the stock record and channel allocation decisions?
  • Are storage, handling, packaging, and fulfillment requirements defined?
  • Can replenishment planning account for stock on hand and in transit?

Returns & customer care

  • How will returned products be assessed and saleable stock recovered?
  • Who will answer customer questions and manage after-sales issues?
  • Can the service team see the order and returns information it needs?

People & systems

  • Are responsibilities clear across your team and operating partners?
  • Which product, order, and inventory connections need to be in place?
  • How will people review results and improve the operation?

Use these prompts as a starting point; requirements depend on the brand, product, and channel. Discuss your priorities with us at partner@theglobalops.com.